Audits and Reviews

The specialist skills and experience of the TDM team allows us to offer a variety of tailor-made services to address specific actions that are essential for destination success.

Board Retreats

We lead this half or one day retreat to identify critical issues and set objectives, formulate action plans, funding sources and evaluation criteria. Just as important, the sessions stimulate excitement and enthusiasm among participants about their role in the future of the organization.

Organizational Review

We’ll look at your DMO from top to bottom paying particular attention to its structure, resources, priorities and the health of its community relationships and partnerships. We then provide a scorecard of the organization’s performance and capacity to address future challenges.

Marketing Audit

Every aspect of the marketing environment for destinations is undergoing rapid change. We will conduct a thorough review of your current and past marketing strategies and, working with your staff, we recalibrate marketing programs to ensure connection with target audiences and capitalize on all available marketing platforms.

Funding Review

One of the greatest challenges facing DMOs is securing a sustainable funding model. We have extensive experience in formulating stronger and more concrete funding mechanisms. Our review evaluates the current situation and, with your staff, develops supplementary and alternate income streams.

Board Governance Workshop

This intensive workshop for board members focuses on optimizing your destination leadership capacity and ensuring that your board is a true agent of change, innovation and best practice in governance. We work to unleash and redirect the energy and power of the board to better contribute to your DMO’s excellence.

To get started, please email us or give Bill or Joan a call at 503-692-4603 from 9 am to 5 pm (Pacific Time).

 

Total Destination Management specializes in tourism planning, economic development, destination branding and creating city brands. This page includes information about Bill Baker, Tourism Destination Management, place branding, city branding, county branding, regional brand, community branding, tourism readiness report, destination audit, tourism strategy. Our experience includes developing a city image, a tourism tagline or slogan, branding workshops, tourism research, a city motto, a regional tourism brand, a community identity and much more.

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